Velocifero MAD Air is definitely an unconventional electric scooter. Okay, it’s made in China, like everyone else. However, it was born in Bologna and stems from a long motorcycle tradition. That of the Italjet of the Tartarini family.
That “something extra” of the Velocifero Mad Air scooter is in the frame
This is why Mad Air “has something more: a chassis and frame geometry designed to ensure maximum safety,” explains creator Alessandro Tartarini.
The Tartarini family and a tradition called Italjet
His grandfather Egisto was a Guzzi pilot at the beginning of the century. His father Leopoldo, founder of Italjet, had raced for Ducati and Benelli in the 1950s. And in the third generation, Alessandro, class 66, got off the saddle and dedicated himself to design and engineering. With particular attention to electric traction. His WHITE design & engineering, in fact, has created over the years some icons of the two wheels on tap (for example the Carbon of Moto Parilla and the new Lambretta). But in the end he couldn’t resist the temptation to directly embody his creations.
He did this by founding a company directly in China, where he is now a resident and where, he explains, “the electric two wheels arrived 15 years early, after the first SARS epidemic”.